Sunday, March 1, 2009

Google Adwords Advice For the Affiliate Marketer

Using Google AdWords can be very effective if done properly. If you don't know what you are doing,though, it can cost you a small fortune. This can be especially true for affiliate marketing, where the rules are a little different.
In the good old days, an affiliate marketer could just advertise their affiliate link with AdWords, send the prospects right to the affiliate page, and pocket their profits. It doesn't work like that any more, for a couple of reasons:
1. Google only allows one unique address to show up for any particular search. In other words, if 2 people are bidding on a search term and they are both sending prospects to the same sales page, only the person with the highest bid gets their ad shown.
2.The landing page quality score has become very important. (The landing page is where people end up after clicking your ad.) The keywords used to send people to the landing page must be very relevant to the text on the page. A bad quality score can place your cost per click out of reach.
I found out the hard way about the whole landing page thing. I wanted to send people directly to the product I was promoting, but the sales page was so poorly optimized that Google wanted to charge me $4.00 per click. This was odd, because I had purchased the product myself and thought it was very good. This just shows the importance of creating a good landing page.
So what is the best strategy for an affiliate marketer to use now that the rules are more strict? Well, for one thing, you pretty much have to have your own website or blog to set up your landing pages. If you don't want to spend money hosting your own site, Blogger or Squidoo are both good free options.
Set up your landing pages with your keywords in mind. If you are using keywords like affiliate marketing or online income, make sure those phrases are included in your landing page text. Don't over do it, though. Just use your keywords naturally for the best effect.
A lot of affiliate marketers are using reviews to create landing pages. They simply describe the product they are promoting, giving the pros and cons in a "pre-sell" kind of way, and provide their affiliate link in a couple of different places. This procedure solves both the duplicate web address and landing page quality score problem.
If you are going to use Google AdWords to promote your affiliate products, set up relevant landing pages with the appropriate search terms included in the text. Use Blogger or Squidoo if you don't want to invest in your own website. This will greatly improve your chances for success and keep your advertising costs down.
Joseph McCumber believes that affiliate marketing help should be free. If you were rich, you wouldn't need to learn how to make money online, would you? Get Free Affiliate Marketing Tips by visiting his website at http://www.ezathomebiz.com
Article Source: http://EzineArticles.com/?expert=Joseph_McCumber

The Google Adsense Affiliate Marketing Business 2day!

The creation of the internet and the mass production of computers in the late 80's changed everyone's lives forever. Now, everyone has the potential to be their own boss whether you are a stay home mom or a manual laborer. All you need to do is search on Google for business opportunities and it will bring up more results than you could ever imagine. Even though you may think it's easy to make a living on the internet, it actually requires a firm business plan and a lot of hard work. You can run an online business in parallel with your current job. In fact 99.99% of affiliate marketers start out this way. As time passes and you start to make money, you will realise that your potential market is a lot bigger than the average stores, and hopefully you will be able to embrace this and give up the 9 - 5. The first thing you'll need to decide is the type of business that's right for you. This should not be taken lightly, carry out lots of research in the chosen market. Then carry out some more research. You need to be 100% sure this business is right for you and your capabilities. There are many ways to make money on the internet, but some of the most popular are: 1. Affiliate programs 2. Adsense programs 3. Selling products Affiliate programs will pay you a commission for selling the products of a particular merchant. You'll have no contact with the customer, as all you do is provide sales leads to the merchant. The merchant, or its website, will hopefully close the deal, and you'll get paid a predetermined commission for supplying the lead or buyer. Adsense programs are essentially hte monetising of a new or existing website using the Google Adsense program. Although nowadays there are many alternatives, like AdBrite, Miva, etc... The system works on the back of the Google Adwords program, where advertisers pay Google to advertise on their Search Engine or websites within the Google Adsense program. You simply place the Google Adsense code within your web pages and if people click on the ads you get paid a commission from Google. This can range from a few cents to 10's of dollars per click depending on how much the advertisers are paying in the Google Adwords program. Generally, a 5% CTR is seen on this type of program. Affiliates with high traffic sites are making lots of money using this type of system. The final method covered in this article is selling products directly (or in this example indirectly). Dropshipping, has been around for years and years, but has become more accessible to the everyday person since the advent of the internet. Essentially, you build a website, with a shopping cart, using the details supplied by the drop shipping company. When customers buy products, you'll receive pay based on what you sell and how many. The best part is the drop ship company supplies all the products to the customers. This works a treat on Ebay! When it all comes down to it, you'll need to set up a business and web site to get the most from E-Commerce or affiliate marketing. It'll take a lot of hard work and dedication but if you stick at it, you will reap the rewards. Just remember Rome wasn't built in a Day!
Source: Free Articles from ArticlesFactory.com

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How to multiply your sale by attracting affiliates

Author: Raamakant S

Dreaming of creating more sales but not finding a way to reach it out. You can do it by attracting affiliates. Want to know more about this, take a look at this article.
"When I Got Out Of Bed This Morning, I Discovered I'd Sold $870.55 Of My Products While I Was Asleep!" You've seen this line on most famous Internet marketer Neil Shearing's website. Not only the Neil but many other big marketers are doing the same. You must be wondering how somebody can make sales if he is Asleep. It's possible because they have an army of affiliates.
Affiliates are other internet marketers with a good number of opt-in subscribers. They seek for new products and recommend to their list. What you have to do is to provide them a good product and promotional material. So they will create more buzz for your product and you earn a handsome amount of money. It's a win-win situation for both.
Now the question may arises in your mind that how to find new affiliates. This fear is a stumbling block that stops many site owners from getting started with affiliate marketing. Interestingly, with a proper marketing strategy, getting affiliates may not be very difficult. Given below are some tips that may wipe your fear about finding new affiliates.
1. Affiliate Program Directories
There are several sites on the Internet dedicated to listing affiliate Programs. Get your program listed in these directories. Affiliates usually look these directories to find new products. By listing your program you'll get more exposure. Just make a search on Google for "Affiliate Program Directories" and submit your program.
2. Find Complimentary Sites
"Complementary" sites are a sites that sell products or services that compliment your offerings. If you sell "gardening tools", a site that sells books on "gardening tips" would be a perfect affiliate. If you sell software, try looking for sites that sell computers or computer parts. Finding sites that already attract your target market, and can benefit from recommending your product or service to their visitors, is the goal.
3. Find content sites
There are many sites that do not sell any kind of product or service but are mainly content-oriented sites. Such sites promote an idea, concept, study or belief. Content sites that are used as a resource for your target market are ideal affiliates.
4. Place a link on your Sales Page
One of the ways to find affiliates is to place a visible link of your affiliate program at your home page. A healthy side of this coin is that you can convert your visitors in to your affiliates. You can offer your affiliate program to your customers also.
By doing this you’ll get a decent number of affiliates. Now the Second Step is to provide them promotional material so they can make more sales. Each of your affiliate will have different needs so you should focus on each type of promotional material.
Here are some basic things to look for:
1. Email Ads:
Your most affiliates may be interested in placing ads in e-zines or their own newsletters. Try writing a few ads in different lengths. While writing email ads always try to use hypnotic language and emotion trigger words so it increases your Click through rate (CTR).
2. Signature Files:
Some affiliates may even add your tag to their signature line. Give them a few witty lines to choose from.
3. Articles:
These are great for affiliates that need content for their websites and newsletters. Write some good articles and allow your affiliates to republish it at their website and newsletter. It will improve your search engine ranking also.
Make a pin point that your article must be a healthy reading for your readers so they read it again and again.
4. Banners:
Though banners aren't much effective as other methods but are still widely used. Make banners in a variety of sizes to fit tops of pages, bottoms, toolbars, sidebars and other miscellaneous areas.
5. Product Images:
Give your affiliates images that show and link directly to specific products. They'll be able to choose an image specific to their site, or choose several images to display.
6. Brandable Reports:
This is probably the best tool in my opinion because it adds a viral effect in your program. Make a short report so your affiliate can brand it with there own affiliate link and give away.
To add viral effect just place a line at first and last page of report like "Click Here to make this Report your 24/7 digital salesperson" and add a link to your affiliate page.
These are some points to start and run your affiliate program. Once you have your affiliate program properly set and your system under control, consider developing promotions for your affiliates. Give them special incentives to sell more during a certain time frame, move seasonal products, or increase business during your slow months. Offer them additional commissions, or even bonuses for reaching a specific amount of sales.
In conclusion, if you follow the steps I have just outlined and if you are ready for a little work and a lot of organization, your affiliate program should be up and running in no time.

Article source: http://www.article99.com/internet-marketing/affiliate-marketing/article.php?art=1332

Clickbank Alternative For Webmasters!

Author: Andrew Murrayfield
A relatively 'new kid on the block' and one which is proving to be far superior to Clickbank for various reasons, none more so than, you actually earn more money
It would appear that virtually every man and his dog is trying to find some easy way of making money online. A large number of would be home business entrepreneurs have already set themselves up using the ‘Rich Jerk’ methodology. This being to sell affiliate ‘Get Rich Quick’ programmes using either, templated ‘Rich Jerk’ websites (freely supplied, but tied in to hosting ‘deals’), or sites that they have created themselves. The common factor, I would say in most cases, well in fact there are probably two common factors, these being (a) Very few actually make money and (b) They are using Clickbank as a source for the affiliate programmes.
A relatively ‘new kid on the block’, and one which is proving far superior to Clickbank for the established sellers of work from home programmes, is ‘Traffic Payouts.com’. They specialise in work from home programmes, and currently only promote three such schemes. This may seem very small compared to Clickbank, however when you consider that they have what was the number one converting site available on the internet, this being ‘Type At Home.com’, as well as Paid Surveys etc and Data Entry Made Easy. These sites all have a very high conversion into sales ratio (much better than anything currently offered on Clickbank ) as well as a low sales to refund rate. You earn a very generous 70% commission on the sales amount, and considering the conversion rate for genuine visitors to the sites are 2-3% then 100 ‘clicks’ is equivalent to approximately $90 revenue! Not only do they immediately confirm a sale to you via e-mail (it is very satisfying to check your ‘inbox’ in the morning, and find a host of:- ‘Congratulations You Have Made Another Sale’ e-mails), but also they have a fantastic webmaster referral programme that generates you one of the best downline incomes available anywhere. Combine this with the fact that they are now paying directly into PayPal twice a month with no ‘hidden’ extra commissions taken out, and to top all this they are providing, on a monthly basis some really fantastic prizes for the top selling affiliates. Please check out the ‘bonus’ section of the website ‘here’.
So what more can I say?... If you would like access to the top selling ‘work from home ‘ programmes available today, coming with a first class support desk, great advertising banners and text links for your site, together with the opportunity to actually earn money each month as opposed to just paying anything you might earn from sales, to Google Adwords or Overture 'ppc' campaigns, then you must check out ‘Traffic Payouts.com’. It costs nothing to have a look, or to join!
source: http://www.article99.com/internet-marketing/affiliate-marketing/article.php?art=27139

Google AdWords Affiliate Marketing Tool - Best-Kept Secrets!

At minimal effort and cost Google AdWords Affiliate Marketing Tool easily enables you to build successful and most importantly - profitable Pay-Per-Click campaigns. This highly effective technique quickly becomes popular; simply because it saves a significant amount of time for many users. Need a true and powerful tip that'll enable you to dramatically increase your online-income? Read more here.
Some background
Google AdWords Affiliate Marketing Tool performs an automatic research on top search engines based on provided keyword(s) - it collects all related PPC-Ads that are being triggered accordingly. Now begins the 'spying' phase where each Ad is being tracked each day - the basic assumption is that if it appears for at least 7-10 consecutive days, it means there is a high probability that this text-ad is making money for its advertisers, otherwise they are losing a lot of money. After getting enough statistics you'll be able to discover which Keyphrase(s) + ad(s) + landing page(s) combination truly makes profits for that advertiser(s).
Important advantages
The method described in this review quickly provides the following:
* Affiliates can easily and successfully promote on virtually any niche.
* Any online-marketer can afford using it with minimal budget.
* Highly effective for researching new markets.
* No need to run all of that frustrating split-testing again and again.
Summary
Google AdWords Affiliate Marketing Tool finally enables us to promote anything on the Web with significantly lower costs, at much higher speed, and most importantly - with extremely high success rates. If we go a little further, it wouldn't be that hard to discover other great advantages provided by this remarkable idea, simply because it opens up various important opportunities that simply can't be missed. It is advised to simply try it in order for you to enjoy the benefits that it offers.
Learn how Google Adwords Affiliate Marketing Tool can easily let you have a profitable, fully optimized Pay-Per-Click campaign the minute it launches.
Visit: http://www.ProfitablePPCNow.com
Article Source: http://EzineArticles.com/?expert=Joel_Blumetti

3 Tips To Succeed With Affiliate Programs

Dear friends, when it comes to promoting affiliate programs we all follow a certain defined process. We first go to google.com ,type affiliate programs in the search field. When the results get displayed we look for "high paying" affiliate programs. By "high paying" I mean those who pay 25% commissions.

Then we visit each and every website listed and join the programs becuse they are free! to join. We put all sorts of banners and text ads on our links page and expect to see a check in our mail box the next morning.
Well, I am here going to reveal a very different way of promoting affiliate programs. Let us revise the process one-by-one.
Step 1Search for affiliate programs with your favorite search engine. Look for only those affiliate programs whcich have products which interests you. For example if you are interested in "radio controlled airplanes" then look for such products first. Don't start with promoting "herbal shampoos" or "yoga cd's" just because they pay 40% commissions.
Since you already know a little about rc planes it wiil be much easier for you to promote various aspects of the product.
So when selecting the affiliate prgram keep in mind the following sequence
a)Product which you know about or are interested in.b)Qulaity of the product. To know the quality of the product it is advisavle to buy the product yourself first.c)The organisation associated with the product. Look for the promotional material they are giving to affiliates. This shows the confidence of the manufacturer in their own product.d)Commission structure. Some webmasters provide 2 tier commission structure. Some have a threshhold amout beforethe affiliates get paid. Here is a nice place to sart with. This is a list which contains 50 affiliate Programs That Pay AT LEAST 50% commissions.
Visit http://www.myfriendlyebooks.com/Aff/a1.htm
Step 2Design a simple landing page to "presell" the product before sending the visitors to actual sales page. Now this step is extremely imporant. Why do you to presell the product ?. This is because this is internet. No one knows you here or has seen you personally.
Normally when someone buys from the internet he is going to look for similar 4-5 products before he gets to the final decision. Here if he comes to your affiliate landing page it becomes much easier for him to compare the product you want to promote with similar 4-5 products in the category.
The landing page you have designed can have testimonials, which you can borrow from the sales page. It can also contain your own experience about the product. You can use before/after situations for describing the benefits of the product. You can use photographs of yourself using the product successfully. This adds instant credibility to the product you want to promote.
Step 3When the visitors reach your landing page you must have a system to capture their names and email addresses. Because as I said earlier there are many people who look for similar 4-5 products before buying. By capturing email addresse you can "follow up" your subscribers later on using newsletters or product features using email autoresponders.
The best way to capture email addresses is to provide a free gift related to the product. This free gift can be an eBook written by you or many webmasters already have an ebook written for the affiliates. SO again this is a very importan tpoint, join only those programs where you will find a decent promitional material already prepared for the affiliates.
That's it friends. I hope these words were helpful. I wish you good lick in your affiliate promotional journey
Copyright 2005 Shrinivas Vaidya
Source: Free Articles from ArticlesFactory.com
http://www.articlesfactory.com/articles/online-promotion/3-tips-to-succeed-with-affiliate-programs.html

How to Make Money Online with Google AdWords?

Author: Dennis Alexander
We all heard about making money online. The question is how do you rely start making money online today. I am going to share with you on how you can start making money online without having a website, not knowing anything about web design, and not spending much money. That is right you do not have to have any knowledge of HTML code. All you have to know is how to type. There are hundreds of courses on the internet charging you hundreds of dollar for the information I am about to share with you. Do not spend any money on any online marketing tools until you read this.
The one way to take advantage of Google AdWords is to become affiliate. Affiliate marketing is where someone advertises for another website and in return that person receives commission for each sale their advertising brigs to that website. Here’s an example: Let’s say I want to sell Laptop Computers, but I don’t have a website and/or I don’t have any computers to sell. Well instead of starting a company, I can just find a company online which already sells computers and offers an affiliate program. Now that I have searched and found a company, I look at what they offer. Let’s say they are giving 10% commission on every sale I make. I decide to use that company and I set up my affiliate account with them and they give me a special URL (a web address that will let the company know that it was my advertising which gave them the sale), which I use in my advertisements. Now I make ad advertisement, and display it on Google. Whenever someone sees and clicks on my advertisement it will go to the company’s webpage. Let’s say that one hundred people clicked on my text advertisement and one of them buys a computer that cost $1,200. Because that person who bought the computer clicked on my advertisement that company will give me 10% of $1,200 which means that I made $120.00Most online companies offer affiliate program. Companies like Best Buy, Circuit City, Office Max, Amazon.com, Buy.com and many more, literally tens of thousands. There are also companies online which all they do is offer other online business a way to have an affiliate program. These affiliate Companies manage affiliate programs for thousands of online companies. This means that if you have an account with Affiliate Company (they are completely free), you can advertise for any of the thousands of companies that use them to manage their affiliate sales. If you want to, you can search Google for affiliate programs just to see how big online marketing currently is.By using AdWords and high paying affiliate program you can start earning money today. The AdWords advertisements are Pay Per Click (PPC), which means that the owner of that advertisement pays Google every time someone clicks on their advertisement. The main reason for wanting to pay for traffic is because it is very very difficult to receive free traffic on Google. When you sign up for Google AdWords Pay Per Click advertising your advertisement will be displayed almost immediately in Google’s search results (usually within 5 minutes). You can also decide which page you want your advertisements to be displayed on ( the first page receives more visitors than the other pages).It is very simple to start Google AdWords account. Go to www.google.com and look toward the bottom of the page. You will see a link says “Advertising Programs”. Once you there, you should click on the link which says Google AdWords. After clicking “Click to Begin”, you will be taken to a couple of pages which will ask you how you want to set up your advertising group(s) with Google. Google will send you an email to the email address you specified which will contain a URL that you will need to go to in order to activate your account. After you go to that URL you can log into Google AdWords using your email address as your user name. Now that you have an account set up, you are ready to learn how to create a Campaign so you can begin making money online. Here is how to create a AdWords campaign in Google. First off to create a new keyword campaign, click the link” Keyword-Targeted” campaign. You will be prompted to name your campaign. Your campaign name is what will be displayed on the first screen when you log into your Google AdWords account. Since you will most likely have several campaigns, when you name your campaign you will want to make sure it is unique name that will let you know exactly what you are advertising in that campaign. Next you will need to name your AdGroup. Remember, you will have several different AdGroups with one Campaign, so name it something that will help you know exactly what keywords are in that AdGroup. Next, you should choose the area(s) where you want your ads to appear. There are three different ways to choose where you want to advertise. You can choose to advertise by Countries and Territories, Regions and Cities, or Customized.The most important thing you need in order to have a successful Google campaign is a text ad with a high CTR. Text Ads with a high CTR will increase your Quality Score which will increase your overall position.Things You Should Know:1. You are not required to have “http:” or “www” in your display URL.2. Google will not let you capitalize all the letters in all your words, but they will let you capitalize most of your words.3. The website must not require additional software to load (example: it cannot be a .pdf instead of .htm).4. Back button must be able to go back to Google with one click.5. You can’t have websites that mirror other websites that are advertised for the same keyword (example: having the same pictures and text but using a different web address). I know many affiliates do this, but I don’t know how much Google enforces this rule.6. The website you are advertising cannot have a pop up or pup under ad.Another key to having a successful online business is making sure that every single person who is even the slightest bit interested in your product sees your advertisement. The best way to do this is by creating a very huge keyword list (thousands of keywords). Some products have many keywords, while others have very few. Usually the more keywords there are available for the product, the better. Not because it is searched more often, but also because most people who are also selling the same product will only select a few general keywords which may be very broad keywords.When you bid on Google, you will not always pay the price you enter. The price you enter is the MCPC (Maximum Cost Per Click) you are willing to pay for that keyword. Google constantly updating the bids for the keywords in their search engine. For example if your MCPC is $0.15 and the advertiser in front of you is bidding $0.16 and the Ad one position behind you is bidding $0.05, you will only pay $0.06 per click, because there is no reason why you should have to pay $0.15 per click if you can get the same Ad position for $0.06 per click.Google is a most searched search engine on the internet and with that they are consistently making update and improvement. If you are really serious about making money online or promotion you current business I will make a recommendation that will make you an absolute pro on AdWords. I’ve spend thousands trying to research best possible ways to market in the internet.
resources: http://www.article99.com/web-design/ecommerce-design/article.php?art=27218